Business 2.0 puts the spotlight on green practices at Adobe Systems. Being a business magazine, the article focuses on the numbers: $1.1 million invested in energy efficiencies has resulted in $1 million in annual savings.
Small business owners may suppress a chuckle when reading about the irrigation system that uses the local weather data, gathered via the internet, to adjust the flow of water to gardens on the Adobe campus. (My idea of a green irrigation system: a forest-green watering can, made from recycled plastic.)
Great ideas that can be downscaled include using compact fluorescent lights, putting timers on lights, installing sensor based faucets to save water, and using green cleaners. And a note on green cleaners: if you pick them up at your local health food store, they may cost more. But, for example, a homemade vinegar-water solution is multi-purpose, dirt cheap and non-toxic.
Adobe's environmental mission statement is also simple enough to adapt to any business, independent of the size or even industry. The focus is direct: conserve resources, reduce waste, and engage employees in these efforts.
We can all do that.