Conscious Business: My Year In Review

There are lots of tools for assessing blog traffic. I've got a couple up my sleeve, but have resisted using them fully. Other than checking out the gross numbers every day or so, sometimes reviewing the search terms that bring me traffic, I rarely dig deeper.

(I think I'm afraid I'll go all crazy with the metrics, given my tiny little bias towards data analysis.)

That said, here are the 2007 Conscious Business top 5 click-earning posts:

1. Business Partnerships: 3 Important Questions Part of the slowly emerging Business Plan 101 series.
   
2. Positively 8th Street Change comes to a small business district in NYC.
   
3. Authenticity Brief musing on the "authentic" customer experience.
   
4. New Yorkers, Please Act Today on Plastic Bags Part of a series on reducing plastic bag consumption (and my small personal effort to do so).
   
5. Freecycle Meets Free Enterprise News item on a Missouri-based company that will recycle your wine corks.

My guess is that this isn't a scientific sample -- overall readership jumped a bit after I decided to make the blog a bit more accessible to people reading via feed-reader.

And I think that an unusual (but innocent) adjective I used in one of the posts brought me some readers looking for (ahem) racier content.

I do have a New Year's resolution to learn more about the metrics. (And I learn something valuable every time I even casually scan Avanish Kaushik's elegant blog, Occam's Razor.)

But my point is not to gain lots of eyeballs and subscribers -- but to connect to kindred spirits with more precision. (As opposed to accidental traffic seeking online thrills they won't find at a family-friendly blog like mine!)

Later this week: a bit more year-end review action and predictions for 2008.