On Monday, October 15th, over 10,000 bloggers, with combined RSS feed reach of well over 8 million readers, will write post on a topic related to the environment.
Organized by a bunch of bloggers I don't know (although I do have Leo Babauta's Zen Habits on my feedreader) it is an experiment in exercising the power of our collective consciousness: to be the change we wish to see in the world.
Cynics might try this exercise: close your eyes. Imagine that you are cutting a lemon. (Okay, open your eyes, because you have to read the rest of the instruction.)
The juice dribbles off the cutting board, onto the counter, and into a papercut on your finger. (Ouch.) You raise a wedge to your lips, inhale sweetness, and bite into a burst of sharp bitter flavor.
Did something just happen in your mouth?
Yeah, thoughts can manifest physically. 8 million people thinking about the environment on one day is a good place to start.
And I'll share some thoughts on an upcoming book, Business and The Buddha: Doing Well By Doing Good, by Lloyd Field.